In loving memory of Kenis D. Keathley 6/4/81 - 3/27/22 Loving father, husband, brother, friend and firewood hoarder Rest in peace, Dexterday

Marketing

Discussion in 'Everything Else (off topic)' started by TurboDiesel, Aug 27, 2017.

  1. TurboDiesel

    TurboDiesel

    Joined:
    Nov 22, 2013
    Messages:
    16,198
    Likes Received:
    97,198
    Location:
    Hollidaysburg Pa
    You know what they say...
    Big feet...
    Big ...
    Shoes!
    :whistle:
     
  2. Pallet Pete

    Pallet Pete Moderator

    Joined:
    Oct 2, 2013
    Messages:
    13,474
    Likes Received:
    54,059
    Location:
    Ovid
    My pet peeve is the name brand price! I have done everything from refrigerated trailers, dry van, flatbed, milk tanker, wide loads to heavy haul equitment in my time and I can say without a doubt I picked up store branded foods at name brand factories. Case in point Meijer has very good store brand price and quality and I have picked their store branded trailers up in places like Campbells, Kellogs and many other distributors.

    Aldi / Trader Joe's same company is a good one too EVERYTHING and I mean EVERYTHING they sell is name brand labeled for them. I used to haul a lot of there goods right out of the factories to the distribution centers. How is it that store brand is so cheap compared to name simple people are willing to pay more for national branded food for whatever reason.
     
  3. MasterMech

    MasterMech The Mechanical Moderator

    Joined:
    Oct 2, 2013
    Messages:
    9,648
    Likes Received:
    26,024
    Location:
    Greenville County SC
    ALDI keeps their overhead costs to an absolute minimum. Ever notice their stores aren't crawling with staff?
     
  4. bocefus78

    bocefus78

    Joined:
    Oct 14, 2013
    Messages:
    3,694
    Likes Received:
    19,839
    Location:
    Indiana
    Yep. I'll gladly take their boxes so I don't have to buy bags and put quarters in the cart to unlock it for the savings they provide.

    Example

    I'm not a wine guy, but 1 of their wines is currently beating every other wine of the same type in the country! It's 7 bucks a bottle!
     
  5. Backwoods Savage

    Backwoods Savage Moderator

    Joined:
    Oct 4, 2013
    Messages:
    46,994
    Likes Received:
    296,089
    Location:
    Central MI
    But, it is all too easy to make claims that products are the same. Take for instance, MTD, the maker of many products that carry many names. So people like to say they are the same thing. Not at all true! Made in the same factory for sure, but made to different specifications. So what about food? Yes, there is a difference. Some product does not make the grade for their name brand so they sell it cheap to whoever. Corn is corn and wheat is wheat but there can be a humungous difference in the quality of it.

    So, just because different products come from the same place does not make them the same thing. Similar, but not the same.

    Now this is not always true for sure. Take milk for example. I worked for Borden. One of our big customers at that time was the large (once was large anyway) A&P stores. Occasionally a store would run short of milk. We had to keep them happy so just sent a truck over to the store. On the shelf then was not A&P milk but Borden. Yes, in this case it was the very same product.
     
    papadave and Chvymn99 like this.
  6. yooperdave

    yooperdave

    Joined:
    Jun 16, 2014
    Messages:
    34,325
    Likes Received:
    212,751
    Location:
    Michigan's U.P.

    :thumbs:

    [​IMG]
     
  7. MasterMech

    MasterMech The Mechanical Moderator

    Joined:
    Oct 2, 2013
    Messages:
    9,648
    Likes Received:
    26,024
    Location:
    Greenville County SC
    Very true Dennis. And while certainly not everything MTD made/makes is bad, (their snowblowers from the 90's and early 2000's were actually very good performers and priced right, and they made a number of fine walk-behind mowers (18-22" variety) with appropriate price tags as well.) they did get away with pumping out a lot of real turds at extremely inflated price points for many years. What they did to the Cub Cadet and Troy-bilt names is a tragedy. Talk about marketing, for years they were selling "premium" product just by being in the Number 2 (pun not intended? :doh:) price slot and capturing sales from consumers that dismissed Deere or Simplicity machines as too expensive or just paying for a name. Bizzaro marketing anyone?
     
    papadave and Backwoods Savage like this.
  8. Canadian border VT

    Canadian border VT

    Joined:
    Feb 18, 2015
    Messages:
    18,280
    Likes Received:
    119,808
    Location:
    Vermont
    true Dennis, but not all milk is the same... VT has been hormone free milk for 30 years.. or what was fed or injected into dairy cow... most in my family are not allergic to poison ivy or oak.. gramps said it was because cows ate it and passed antibodies down.. whenever we found it at camp dad and I pulled it and piled it.. as my brothers (adopted) seemed to get it if wind blew..

    to bad some scientists can't identify that antibodies and sell them..
     
    Backwoods Savage likes this.